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Take charge with a winning communications strategy

Completed on Thursday, June 18, 2020.

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A well-planned, consistently managed communications strategy can be the difference between advocacy from your community and an outpouring of negative public reaction. For public sector organizations, the value of planned messaging, channels and tactics is immeasurable. As an employee, you and your team have the opportunity to share information as a means of promoting positive initiatives, as well as sharing timely, sometimes urgent news.

This webinar will give you the tools to create a road map for effectively communicating initiatives and accomplishing measurable outcomes. Walk away with a tried-and-tested method you can apply to any communications scenario.

Learning Objectives:

  1. Understand the benefits of a well developed communications strategy for any event/initiative.
  2. Learn about the key components that make up an effective strategy.
  3. Walk away with actionable knowledge that will help you communicate consistent, positive messaging.

Presented by: 

Colleen Collins, Communications Team Lead

Colleen has more than 15 years’ experience working in the municipal sector. She has been involved in several Emergency Operations activations and will share with you helpful tips and best practices to help keep citizens, staff, council and other stakeholders informed. 

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© eSolutionsGroup 2020

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